Whether it's your first collection with twenty2 or your 10th, all wallpaper or textile lines will follow one of the development tracks outlined below. Please contact accounts@twenty2.net if you have any questions throughout the development process or if you need further clarity.
We estimate an average of 9 months to launch a new collection including Design time, Strike off lead time, and Sampling (once approved). Please be sure to factor for this when communicating with showrooms and preparing your launch. Our Product Development team will provide a live Time and Action Calendar for your team and ours to use to track progress each step along the way.
As a reminder, we request that new Private Label Wallpaper and/or Textile Collection partners fulfill the following criteria:
- Development of a minimum of 10 SKUS (stock keeping units)
- Opening order of 15 yards per SKU of memo samples
- Established distribution channels, plans to sell to the Design trade, and/or long-term distribution strategy
Please see here for CUSTOM PROJECT DEVELOPMENT instead.
New Collection Development
Files:
fluff fluff
Onboarding docs
Twenty2 created:
- Original artwork / references
- Digitization
- Design consultation (review) Zoom
- Estimate / lead times
- Link to DESIGN - Collection Development
Customer created:
- File set up guides
-
File Diagnostic
- Lead time
- Link to DESIGN (File Set up / Selvedge Guide / Layers)Accordion Body
Strike-Offs:
What is a strike-off?
A strike-off (SKO) is a development only tool used to approve new SKUs, including pattern, color, and scale. Once approved, our retain of the strike-off becomes the standard we use to color match every future sample and production order.
We require an order of at least one full yard (or one full repeat if the repeat height is taller than 36") per pattern in order to properly review scale. Any color matching instruction should be provided at the time of placing the strike-off order, and included on your New Product Approval Line Sheet (NPALS).
Wallpaper Strike-Offs
FULL, HALF, THIRD
SKO split visuals + dimensions:
*Fixed Panel Height products
*Custom height SKOs
Textile Strike-Offs
FULL, HALF, QUARTER, SIXTH, TWELFTH
SKO split visuals + dimensions:
Color Instructions vs. “As-Is” Printing
Compare & contrast “AS IS” vs CM
Printing “As-Is” SKOs
Quicker turn / less precise / can still yield successful color
- Chance of needing to run another round w/ colormatching
Printing Color Matched SKOs
Extended lead time / high touch nature / best when precise colors are needed or matching to a previous/existing reference
Placing your Strike-Off PO:
Example PO + PO submission cheat sheet (all necessary SKO info)
NPALS
How to fill out the left side
Link to GROUNDS library
(link to it's own NPALS page with both Left & Right instructions)
Lead Times
Design / FD
AS IS SKO
CM SKO (matrix?)
PRODUCTION + SAMPLING
Approvals:
What to review for / future standard for all production orders
Approved
Yay!
NPALS
How to add approvals
Link to SAMPLING
Not Approved
How to provide color feedback
Design quote if necessary
ReSKO as CM if previously AS IS
NPALS
Mark “not approved”
Add reSKO lines
See also:
Interpreting your T+A calendar